Digital Projects & Landscape Changes

Digital Projects & Landscape Changes

So here we sit in June 2020, thinking about the second half (2H) of the year is like starting fresh again. How do you plan and rationalize the initiatives that were in the works or being planned?  The inputs to your planning for the 2H of 2020 are numerous. And on top...
The Keys to Successful Product Bundling

The Keys to Successful Product Bundling

Consistency, Clarity and Transparency One estimate from McKinsey suggests that 35% of all Amazon purchases come from recommendations which include many bundles. Other reasons merchants turn to bundling strategies are to reduce cost of sales, test new products, and...
Improve eCommerce Search Engine Performance

Improve eCommerce Search Engine Performance

If you are not getting enough traffic to your eCommerce pages, there are some technical, actionable changes that help improve the performance of your eCommerce system. These will ensure the content is in the right spot and firing the right info to speed results and...