Virtual Radiologic Grows with Valtira
Virtual Radiologic is a leading teleradiology services provider for radiology practices, hospitals and imaging facilities. Their previous generation web infrastructure was managed in-house by their IT department. Marketing lacked HTML resources to deploy quick updates to the site. The company also had limited tracking capabilities for their online programs.
Virtual Radiologic liked the range of content and campaign management capabilities Valtira provided at a low price. They selected Valtira to provide the development and online marketing platform and to work with their agency, Cadria, to deploy the site.
For Phase 1, the team quickly moved the original site into the Valtira Online Marketing Platform to improve control. The next phases included a re-design by Cadria, development by Valtira and integration with WebTrends for improved online tracking.
The site now also includes personalized content for different users as they enter the site including radiologists and health care organizations. The result is a newly managed web site and brand with control back to the business teams. And they are not stopping there. Virtual Radiologic is now expanding on the Valtira Online Marketing Platform with two new business web sites and Sales Portal presentations for more effective selling.
To view the Virtual Radiologic website, visit www.virtualrad.com.